Little Stinker™ Press Release – Launch

The Blueberry Project Launches Little Stinker Baby Butt Spray

Salt Lake City, March 4, 2010 — Helping to combat the pains and smells of parenthood, The Blueberry Project created Little Stinker Baby Butt Spray to get rid of the odor of diaper changing and moisturize children’s bottoms at the same time.

Little Stinker Baby Butt Spray quickly eliminates lingering odors while soothing, calming, and gently moisturizing. The product contains certified organic botanical ingredients and an allergen-free fragrance. It also utilizes a unique non-paraben preservative system, for those who are sensitive to the use of parabens in cosmetics.

“We are taking the ‘un’ out of ‘unpleasant,'” said Kathy Dalton, Chief Marketing Officer of The Blueberry Project. “Some would argue there is nothing worse than the smell after changing a baby’s poopy diaper. This is a product parents can appreciate and recommend.”

Three Salt Lake City parents who wanted to provide baby and mommy-care products that were both safe and effective founded the Blueberry Project.

“Lets face it, kids are hard,” said Brick Despain, Chief Executive Officer of The Blueberry Project. “But they are totally worth it. We wanted to give parents a product that allows them to focus on how cool their kids are rather than the pains and smells of parenthood.”

On a mission to de-stinkify children everywhere, Little Stinker Baby Butt Spray was clinically tested by both a dermatologist and pediatrician, and proven to be hypoallergenic. It is sensibly formulated to be ultra-gentle for baby’s delicate skin with the nurturing benefits of Aloe Vera Gel, Allantoin, Vitamin E, and certified organic extracts of Lavender, Chamomile, Marsh Mallow, Cucumber, Apple, and of course, Blueberry.

Dalton said, “We strive for only the finest natural and organic materials in our products, and use 100 percent recyclable packaging. We believe in doing everything we can to protect the earth and reduce our carbon footprint. We have even chosen a local manufacturer close to our home office to avoid unnecessary shipping and less green house gases.”

This product is proudly made in the United States of America.

To learn more about Little Stinker Baby Butt Spray and other Blueberry products please visit www.littlestinkerusa.com.

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